Ramdev and Patanjali MD Balkrishna appeared in court for the Patanjali advertising case

Yoga guru Ramdev and managing director of Patanjali Ayurved, Acharya Balkrishna, appeared before the Supreme Court on Tuesday in response to show cause notices concerning potential contempt proceedings. This action was prompted by the court’s dissatisfaction with Patanjali’s failure to address notices regarding the effectiveness of their products in advertisements. The apex court had directed Ramdev and Balkrishna to appear after Patanjali did not respond to a notice issued on March 19th regarding the firm’s product advertisements and their medicinal claims. The court noted that the advertisements contradicted assurances given by Ramdev in a previous undertaking to the court on November 21st, 2023, hence issuing the show cause notice.

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